Dean Guadagni

Dean Guadagni

Dean Guadagni is a principal and co-founder at Inner Architect Media LLC. As chief social media strategist, he was an early adopter at the dawn of the social media era establishing his presence on Twitter, Facebook, LinkedIn, and blogging in 2006. Dean has written professionally since 2007 contributing pieces to Plaintiff and Advocate magazines, The Recorder, Attorney at Law, Chicago Sun-Times, Computer Shopper, and Ziff Davis “Microsoft Watch.” Dean has been a marketing consultant to plaintiff law firms since 2009.

Articles written by this author:

The four most important Web 2.0 tools for lawyers

Want to be on the cutting edge of social networking? These tips will help you maximize the latest trends in communication

Dean Guadagni
Susan Hanshaw

2009 July


Blogs: Your superhighway to visibility

A blog is the hub and centerpiece for messaging and broadcasting practical suggestions on how to get your message out

Susan Hanshaw
Dean Guadagni

2009 November


Video marketing and the law firm

YouTube may be the direct descendant of cable TV, but here you get your own channel to tell your clients’ stories

Susan Hanshaw
Dean Guadagni

2012 May


The convergence of search-engine optimization and social media

A look at how Google and the new Google+ help you leverage today’s digital-marketing opportunities

Dean Guadagni

2013 November


How to integrate online marketing and your client intake process

A look at Google AdWords’s place in your marketing plan, and the importance of integrating digital marketing with case intake

Susan Hanshaw
Dean Guadagni

2017-June



Digital marketing management for plaintiff law firms

Digital marketing management for plaintiff law firms

The basics of implementing the digital marketing program you need to grow the firm

Dean Guadagni
Susan Hanshaw

2022 July